I met up with Jye Smith of Switched On Media last Friday.

Jye is a Social Media Strategist helping companies from Canon to Harley Davidson reach a much wider audience through the use of Social Media. He also gives up a lot of his time speaking at conferences to help us all understand how to use Social Media effectively.

We spoke about the latest Social Media trends and of course Mobile and the inevitable convergence of the two.

The Insqribe toolset allows for real-time monitoring and engagement of a mobile phone user. The very fact that Insqribe is a “here and now” tool makes it a perfect fit for the Social world. It makes Social, well, more social.

Read Jye’s post here: http://switchedonmedia.com.au/2009/social-media/insqribe-a-part-of-the-social-mobile-future/

Filed under: Insqribe, Mobile Marketing by Danny Housseas